Salesforce Exam Certified-Strategy-Designer Topic 1 Question 19 Discussion

Actual exam question for Salesforce's Salesforce Certified Strategy Designer exam

Question #: 19
Topic #: 1

[All Salesforce Certified Strategy Designer Questions]

A health and wellness company wants to create a 10-year vision for its business. Which

external context for innovation is the least risky trend to influence the company's strategy?

AMarket shift: The stability of the economy and consumers buying power in the next 10 years

BPerception shift: Feelings toward the efficacy of wellness products in the next 10 years

CDemographic shift: Number of affluent and educated young professionals in the U.S. in the next
10 years

Show Suggested Answer

Suggested Answer: B

The least risky trend to influence the company's strategy for a health and wellness company that wants to create a 10-year vision for its business is perception shift: feelings toward the efficacy of wellness products in the next 10 years, as this is more likely to be stable and predictable than market shift or demographic shift, which are more volatile and uncertain.

by Hubert at Apr 12, 2024, 03:36 PM

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Maryann

8 days ago

Perception shift? Really? That seems the riskiest to me. People's opinions on wellness products could change in so many unpredictable ways. At least with the other options, there are established trends and data to go off of.

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Theodora

10 days ago

I don't know, you guys. I'm leaning more toward the perception shift. If people start to really buy into the efficacy of wellness products, that could be a huge driver of growth for the company. Plus, it's less dependent on external factors like the economy or demographics.

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Pete

11 days ago

Good point. With the way the economy has been fluctuating, I can see the argument for the market shift being the safest choice. At least you know people will always need basic goods and services, even in tough times.

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Yuki

12 days ago

Hmm, I'm not so sure. What if there's a major recession in the next 10 years? That could really impact consumer buying power, which would make the market shift the least risky option.

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Casie

14 days ago

I agree, the demographic shift is the safest bet. With the aging population and the continued growth of the professional class, that seems like the most reliable external context to base a long-term strategy on.

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Izetta

16 days ago

I think this is a tricky question. Looking at the options, I'd say the least risky trend is probably the demographic shift. The number of affluent and educated young professionals in the U.S. seems more predictable than the stability of the economy or the feelings toward wellness products.

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