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Salesforce Exam Marketing-Cloud-Account-Engagement-Specialist Topic 4 Question 14 Discussion

Actual exam question for Salesforce's Salesforce Certified Marketing Cloud Account Engagement Specialist exam
Question #: 14
Topic #: 4
[All Salesforce Certified Marketing Cloud Account Engagement Specialist Questions]

What must be created using the classic email builder in order to send an autoresponder?

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Suggested Answer: C

An autoresponder is a type of email that is automatically sent to a prospect when they perform a specific action, such as filling out a form, downloading a file, or registering for an event. To send an autoresponder, a marketer must create an email template using the classic email builder in Marketing Cloud Account Engagement. An email template is a reusable email design that can be customized with dynamic content and personalization. A test email, a one-to-one email, and a list email are not suitable for sending an autoresponder, as they are either not reusable, not automated, or not personalized. Reference: : Create an Autoresponder Email


Contribute your Thoughts:

Mitsue
9 days ago
Ugh, these email marketing questions are always so tricky. I'm pretty sure the classic email builder is for creating templates, but I don't want to just go with the majority. Let me think this through a bit more...
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Willodean
10 days ago
You know, I was just thinking about how the classic email builder probably couldn't handle something like a 'test email' or a 'list email.' Those seem more like features of a full-fledged email marketing platform. So I'm going to go with C) Email template too.
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Leonora
11 days ago
Hmm, I don't think that's right, Raina. The classic email builder is more for creating reusable templates, not individual emails. I'd stick with C) Email template.
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Raina
13 days ago
I'm not so sure about that. Couldn't you also use the classic email builder to create a one-to-one email and set it up as an autoresponder? I'm leaning towards B) One-to-one email.
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Jerry
14 days ago
I agree with Alaine. The classic email builder is designed for creating email templates, not individual emails. So C) Email template is the correct answer.
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Alaine
16 days ago
Hmm, this is a tricky one. I think the answer is C) Email template. The classic email builder is typically used to create email templates, which can then be used to send autoresponders.
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