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Salesforce Exam User Experience Designer Topic 3 Question 42 Discussion

Actual exam question for Salesforce's User Experience Designer exam
Question #: 42
Topic #: 3
[All User Experience Designer Questions]

A UX Designer at Cloud Kicks (CK) isgoing to conduct discovery phase research to understand more about the customers' purchasing habits. They are interested in remotely observing customers' buying patterns over the course of a 2 --month period.

Which research methodology should be used?

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Suggested Answer: D

Contribute your Thoughts:

Reiko
15 hours ago
A Focus Group might be interesting, but I don't think it's the right fit for this scenario. We need to see how customers behave in their natural environment, not in a controlled setting.
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Mollie
3 days ago
Hmm, I'm not sure a Diary Study is the way to go. Wouldn't a Survey be more efficient for gathering data on purchasing habits?
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Stevie
10 days ago
I disagree. I believe a Usability Study would be more effective in understanding customers' purchasing habits.
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Jacqueline
12 days ago
I agree with Brunilda. A Diary Study would provide in-depth insights into customers' buying patterns over time.
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Brunilda
13 days ago
I think a Diary Study would be the best option.
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Van
15 days ago
I believe a Usability Study could also be useful to understand how customers interact with the website during the purchasing process.
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Joanne
17 days ago
I think a Diary Study would be the best option here. Observing customers' buying patterns over an extended period seems perfect for that methodology.
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Asha
4 days ago
Diary Study would definitely provide in-depth insights into customers' purchasing habits.
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Alecia
21 days ago
I agree with Wendell, a Diary Study allows for more in-depth insights into customer behavior.
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Wendell
25 days ago
I think a Diary Study would be best for observing buying patterns over time.
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