How can a sales representative best identify a customer's challenges and initiatives?
Asking open-ended questions is a key skill for sales representatives, as it allows them to uncover the customer's challenges and initiatives, as well as their goals, needs, and pain points. Open-ended questions are those that cannot be answered with a simple ''yes'' or ''no'', but require the customer to provide more information and explanation. For example, instead of asking ''Are you happy with your current solution?'', a sales rep can ask ''What are the main challenges you are facing with your current solution?'' or ''How does your current solution help you achieve your goals?'' By eliciting detailed responses, the sales rep can gain a deeper understanding of the customer's situation, identify opportunities to add value, and tailor their solution accordingly.Reference:
Mona
2 months agoMaile
2 months agoMargart
28 days agoAngelyn
1 months agoKarol
1 months agoHobert
1 months agoAnglea
2 months agoCary
2 months agoLauran
2 months agoPaz
2 months agoMichell
2 months agoNarcisa
1 months agoAlayna
2 months agoLottie
2 months agoVanesa
3 months agoAlishia
3 months agoApolonia
3 months agoTegan
3 months agoBobbye
2 months agoMindy
2 months agoIlona
2 months ago