Salesforce Exam Media Cloud Consultant Topic 1 Question 8 Discussion

Actual exam question for Salesforce's Media Cloud Consultant exam

Question #: 8
Topic #: 1

An administrator is mapping a user to media cloud personas. In the current role, the user builds media plans from request for proposals, reviews past performance to ain insight, and proposes proactive solutions. To which persona should the user be mapped?

Amedia planner

Bad ops

Cdesigner

Dyield manager

Show Suggested Answer

Suggested Answer: A

The user in question, who builds media plans from requests for proposals, reviews past performance for insights, and proposes proactive solutions, best fits the Media Planner persona (A). This role involves strategizing and planning advertising campaigns, analyzing performance data, and making informed decisions to optimize future media plans, aligning closely with the responsibilities described. Reference:

https://help.salesforce.com/

https://www.salesforce.com/products/media-cloud/overview/

by Fallon at Apr 20, 2024, 02:01 PM

Limited Time Offer

25%

Off

Get Premium Media Cloud Consultant Questions as Interactive Web-Based Practice Test or PDF

Contribute your Thoughts:

Submit Cancel

Ivette

10 months ago

But yield managers focus more on optimizing revenue, not building plans. Media planner seems right.

upvoted 0 times

...

Gilberto

11 months ago

Not sure. Could it be a yield manager? They also review performance data.

upvoted 0 times

...

Edgar

11 months ago

I agree. Reviewing past performance sounds more like a media planner’s job.

upvoted 0 times

...

Kimberlie

11 months ago

I feel the user should be mapped to a media planner. They build media plans and propose solutions.

upvoted 0 times

...

Jimmie

11 months ago

Haha, can you imagine a yield manager trying to build media plans? That's like asking a financial analyst to design a billboard. Not a great fit.

upvoted 0 times

...

Detra

11 months ago

Yield manager, eh? That's an interesting take, but I'm not seeing the connection to this user's responsibilities. Feels like a bit of a stretch.

upvoted 0 times

Leoma

10 months ago

Definitely, media planner seems like the best fit for this user.

upvoted 0 times

...

Yuki

10 months ago

I agree, the user's responsibilities align more closely with a media planner role.

upvoted 0 times

...

Amalia

10 months ago

I think the user should be mapped to A) media planner.

upvoted 0 times

...

Dallas

10 months ago

B) ad ops

upvoted 0 times

...

Fletcher

10 months ago

A) media planner

upvoted 0 times

...

Shayne

10 months ago

D) yield manager

upvoted 0 times

...

Joanna

10 months ago

C) designer

upvoted 0 times

...

Nikita

10 months ago

B) ad ops

upvoted 0 times

...

Karrie

10 months ago

B) ad ops

upvoted 0 times

...

Eugene

10 months ago

A) media planner

upvoted 0 times

...

Tamesha

11 months ago

B) ad ops

upvoted 0 times

...

Talia

11 months ago

A) media planner

upvoted 0 times

...

Britt

11 months ago

A) media planner

upvoted 0 times

...

Ivette

11 months ago

Yeah, it's tricky. But I think it's about understanding the role duties.

upvoted 0 times

...

Janey

11 months ago

Designer? Really? This user is definitely not a designer. They're way more involved in the strategy and analysis side of things.

upvoted 0 times

Vince

11 months ago

B) ad ops

upvoted 0 times

...

Vince

11 months ago

A) media planner

upvoted 0 times

...

Lynelle

12 months ago

I don't know, the 'media plans from RFPs' part makes me think more of an ad ops role. They're the ones who handle the nitty-gritty of campaigns and proposals.

upvoted 0 times

...

Edelmira

12 months ago

The user's role sounds like a media planner to me. They're building plans, analyzing performance, and proposing solutions - that's exactly what a media planner does.

upvoted 0 times