Marketo Exam MCE Topic 5 Question 70 Discussion

Actual exam question for Marketo's MCE exam

Question #: 70
Topic #: 5

[All MCE Questions]

An engagement program to promote a new online training series has two objectives:

A ''Haven't Attended'' objective to get people who have never attended to sign up

A ''Continue'' objective to get people who have previously attended to complete the training series

Which two mechanisms of an engagement program are needed to ensure that the right people receive the right call to action? (Choose two.)

AA transition rule to pull members from the ''Haven't Attended'' group to the ''Continue'' communications emails

BA transition rule to push members from the ''Haven't Attended'' group to the ''Continue'' communication emails.

CTwo streams: one to add people to the program and the other to promote more new attendees

DTwo streams: one to promote attendance and the other to encourage completion

Show Suggested Answer

Suggested Answer: C

https://docs.marketo.com/display/public/DOCS/Tokens+Overview

by Yolande at Aug 07, 2024, 04:15 AM

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Ettie

1 months ago

Alright, let's think this through. I reckon the answer is A and D - we need a transition rule to pull the 'Haven't Attended' folks and two separate streams, one for each objective.

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Rebbeca

1 days ago

That's a good point, having separate streams will help us target the right people with the right call to action.

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Georgeanna

14 days ago

Yes, and having two streams, one for promoting attendance and one for encouraging completion, makes sense.

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Edda

18 days ago

I agree, we definitely need a transition rule to pull in the 'Haven't Attended' group.

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Annelle

1 months ago

Haha, I bet the instructors came up with these options just to confuse us. But I'm going with D - two streams, one for attendance and one for completion.

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Art

6 days ago

Definitely. It helps to target the right audience with the right call to action.

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Ashlyn

9 days ago

Yeah, I agree. Having separate streams for attendance and completion is important.

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Gilberto

16 days ago

I think D makes the most sense too. It's clear and simple.

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Billi

2 months ago

B seems like the right choice to me. We need a transition rule to push members from the 'Haven't Attended' group to the 'Continue' communication emails.

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Selma

16 days ago

Louis: It's all about getting the right message to the right people at the right time.

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Tricia

1 months ago

Yes, having a transition rule in place is crucial to ensure the right people receive the right call to action.

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Samira

1 months ago

User 3: Definitely, we want to make sure we're targeting the right audience with our engagement program.

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Louis

1 months ago

User 2: Agreed, that transition rule is crucial for getting the right people to take action.

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Alishia

2 months ago

I agree, B is the right choice. We need to push members from the 'Haven't Attended' group to the 'Continue' communication emails.

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Sanjuana

2 months ago

User 1: I think B is the way to go. We need to push members from 'Haven't Attended' to 'Continue' emails.

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Lennie

2 months ago

I think the answer is D. We need two separate streams - one to promote attendance for those who haven't attended, and another to encourage completion for those who have previously attended.

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