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IIBA Exam CBDA Topic 2 Question 30 Discussion

Actual exam question for IIBA's CBDA exam
Question #: 30
Topic #: 2
[All CBDA Questions]

A large telecommunications company wants to increase their Average Revenue Per User per month by 5%, by end of year, to increase revenue in a highly competitive market. From a SMART target perspective, what is missing?

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Suggested Answer: C

Covariance measures the directional relationship between the returns on two assets. A positive covariance means that asset returns move together while a negative covariance means they move inversely. Zero covariance indicates that the returns on the two assets move independently of each other. In the context of a scatter plot, zero covariance is represented by a plot where the points do not show any upward or downward trend but are rather scattered randomly on the graph with no discernible pattern.

Graph 4 displays such a pattern where there is no apparent relationship between the variables on the x and y axes, indicating that there is zero covariance between them.


Contribute your Thoughts:

Viola
2 days ago
I think the correct answer is D. The target is missing the specific product group or line it pertains to. Without that information, it's hard to really measure and achieve the 5% increase in ARPU.
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Talia
8 days ago
I agree, without that information, it's hard to measure success.
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Gail
13 days ago
Yeah, it should mention which product group the target applies to.
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Laine
18 days ago
I think the target is missing specificity.
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