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Google Exam Google-Ads-Video Topic 2 Question 5 Discussion

Actual exam question for Google's Google-Ads-Video exam
Question #: 5
Topic #: 2
[All Google-Ads-Video Questions]

You want to evaluate the performance of your first awareness Video campaign. What fundamental metric can help you measure the campaign's success?

Show Suggested Answer Hide Answer
Suggested Answer: C

Contribute your Thoughts:

Danica
11 days ago
I believe earned actions could also be a good metric to measure the campaign's success.
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Zena
12 days ago
I think video played to would also be important to see if people are engaging with the content.
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Natalie
14 days ago
I'm so hungry, I could eat a whole video campaign right now. Maybe that's the secret to success - make the videos edible!
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Charlie
16 days ago
I agree with Augustine, conversions show the actual impact of the campaign.
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Shalon
18 days ago
This is easy, it's gotta be A) Display impression share. You need to know how many people actually saw the video, right? Otherwise, how can you measure anything else?
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An
2 days ago
I think it's B) Conversions. That's the ultimate goal, right?
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Susana
21 days ago
I'm going with D) Earned actions. That seems like it would capture the real impact of the video, like shares, comments, and other organic engagement.
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Gene
23 days ago
Hmm, I was thinking B) Conversions might be the best metric. After all, what's the point of the video if it doesn't drive actual results?
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Augustine
25 days ago
I think conversions would be the best metric to measure success.
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Lorrine
29 days ago
I think the answer is C) Video played to. That's a great way to measure how engaged the audience was with the video content.
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Amber
4 days ago
Earned actions can help us understand the impact of the video beyond just views.
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Lea
7 days ago
Conversions are also important to track as they show how many people took the desired action after watching the video.
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Tonette
10 days ago
I agree, measuring the video played to can give us insights into how long people watched the video.
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