Hmm, I wonder if the 'Voice of the Business' is anything like the 'Voice of the Customer'? Either way, I'm confident the owners are the right answer here.
C) Debt holders? Really? Who came up with that as an option? Maybe the exam writers were trying to be sneaky, but I'm sticking with the owners on this one.
Ah, the age-old question of who really runs the show - the owners or the managers? I'm just going to go with the owners and hope my boss doesn't see this!
I was tempted to choose B) Managers, as they are also important stakeholders, but the question specifically asks about the 'business', so the owners are the right answer.
The correct answer is A) Owners. This makes sense as the Voice of the Business is about understanding the needs and wants of the business owners, who are the key stakeholders.
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