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Exam CIMAPRA19-E01-1 Topic 6 Question 84 Discussion

CIMA Exam CIMAPRA19-E01-1 Topic 6 Question 84 Discussion

Actual exam question for CIMA's CIMAPRA19-E01-1 exam

Question #: 84
Topic #: 6

[All CIMAPRA19-E01-1 Questions]

Which of the following are types of primary research? Select ALL that apply.

AInterviews

BQuestionnaires

CObservation

DTest marketing

ETrade associations/professional bodies

FNational and local press

GIndustry magazines

HGovernments

IWebsites

JInformal contacts

KPublished company accounts

LBooks

MMarket surveys produced by external researchers

NPreviously gathered marketing research

OCensuses

PPublic records

Show Suggested Answer Hide Answer

Suggested Answer: A, B, C, D

by Lashawnda at Apr 09, 2024, 08:53 AM

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Rory

2 days ago

I think types of primary research include Interviews, Observation, and Market surveys produced by external researchers.

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Huey

24 days ago

Hmm, I'm with you there. I think M, N, and K are definitely secondary research - you're not gathering the data yourself, you're just using information that's already been collected by others.

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Jacqueline

26 days ago

Okay, so we've got A, B, C, D, E, G, J, O, and P as potential primary research methods. But what about the rest - I'm not so sure about M, N, and K. Those seem more like secondary sources to me.

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Margurite

27 days ago

Haha, yeah, good point! Although I can just imagine someone trying to conduct a 'primary research' census on their own - that would be quite a feat! *chuckles*

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Tran

28 days ago

Hey guys, don't forget about O and P - censuses and public records are also primary research sources, right? I mean, you're gathering data directly from the government, so that counts.

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I agree with you, A, B, C, and D are clearly primary research methods. But I think E, G, and J could also be considered primary research if you're gathering information directly from industry associations, trade magazines, or informal contacts. What do you all think?

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Nan

1 months ago

Hmm, this is an interesting question. Primary research is all about gathering data directly from the source, so I think A, B, C, and D would definitely be types of primary research. But I'm not sure about some of the other options like E, F, and G - those seem more like secondary research sources to me.

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