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AMA Exam PCM Topic 3 Question 27 Discussion

Actual exam question for AMA's Professional Certified Marketer exam
Question #: 27
Topic #: 3
[All Professional Certified Marketer Questions]

CL Foods, a fast-food chain, considers the entire community to be a potential target market. Moreover, the chain has stores in business districts, near schools and colleges and next to ball-parks. CL Foods is using a _____ strategy.

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Suggested Answer: B

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