A marketing manager creates an Email Program in January and spends $100 on stock photography for the email that month. The email deploys in February.
As a best practice, in which month(s) would the period cost be inputted in the program Setup tab?
In Adobe Marketo Engage, when a marketing manager incurs a cost for an Email Program, the best practice is to input the period cost in the program Setup tab in the month in which the cost is incurred1.In this case, the marketing manager spent $100 on stock photography for the email in January, so the period cost should be inputted in January1.This allows for accurate tracking and reporting of marketing expenses, which is crucial for budgeting and financial planning
Limited Time Offer
25%
Off
Jettie
11 months agoGilma
11 months agoDeandrea
11 months agoKallie
11 months agoCarey
11 months agoCory
12 months agoJesusita
12 months agoZona
1 years ago