Adobe Exam AD0-E406 Topic 7 Question 41 Discussion

Actual exam question for Adobe's AD0-E406 exam

Question #: 41
Topic #: 7

Why must primary and secondary success metrics be determined pre-test and not chosen or adjusted after activation? (Choose two.)

Aso that 'Conversion Rate of Alternative' can be estimated pre-test

Bbecause it is not possible to change your primary goal after the test has started

Cso that 'days to complete test' can be estimated pre-test

Dto minimize risk of biased metric selection

Show Suggested Answer

Suggested Answer: A

by Elouise at May 26, 2023, 03:02 PM

Limited Time Offer

25%

Off

Get Premium AD0-E406 Questions as Interactive Web-Based Practice Test or PDF

Contribute your Thoughts:

Submit Cancel

Layla

4 days ago

A and D, for sure. Estimating conversion rates and minimizing bias are crucial for a valid test.

upvoted 0 times

...

Royce

12 days ago

But what if we need to adjust our goals during the test? Wouldn't that be a valid reason to choose or adjust after activation?

upvoted 0 times

...

Desire

14 days ago

I agree with Jaclyn. It's important to set clear goals before starting the test.

upvoted 0 times

...

Jaclyn

18 days ago

I think primary and secondary success metrics should be determined pre-test to avoid biased metric selection.

upvoted 0 times

...

Janey

19 days ago

Definitely D. Choosing metrics after the test starts is a big no-no. You want to avoid any risk of bias in your results.

upvoted 0 times

Pete

20 hours ago

B) because it is not possible to change your primary goal after the test has started

upvoted 0 times

...

Pamella

8 days ago

A) so that 'Conversion Rate of Alternative' can be estimated pre-test

upvoted 0 times

...

Krissy

24 days ago

But what if we need to adjust our goals during the test? Wouldn't that be a valid reason to choose or adjust after activation?

upvoted 0 times

...

Kaycee

28 days ago

I agree with Sharita. It's important to set clear goals before starting the test.

upvoted 0 times

...

Sharita

29 days ago

I think primary and secondary success metrics should be determined pre-test to avoid biased metric selection.

upvoted 0 times

...