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Adobe Exam AD0-E327 Topic 8 Question 36 Discussion

Actual exam question for Adobe's AD0-E327 exam
Question #: 36
Topic #: 8
[All AD0-E327 Questions]

An Adobe Campaign business practitioner has been checking the delivery report of all the deliveries sent from Adobe Campaign one year ago from current date, but the data shown in the report is zero for all the deliveries.

What is a possible reason for this?

Show Suggested Answer Hide Answer
Suggested Answer: B

The metric that identifies how many of the targeted recipients opened a delivery in the Tracking Indicators report isDistinct opens for the population reached. Therefore, option B is the correct answer.

The other options are:

Sum of opens for the population reached: This metric identifies the total number of opens for the population reached.

Distinct clicks for the population reached: This metric identifies the total number of clicks for the population reached.

Recipient clicks for the population reached: This metric identifies the total number of clicks for the population reached, but only counts one click per recipient.


Contribute your Thoughts:

Audrie
15 hours ago
I'm going with C on this one. Tracking logs are like the black box of email campaigns, and you know how airlines like to keep those things for a while. I bet the Adobe folks want to keep an eye on those too.
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Teresita
9 days ago
Hmm, I'd say it's definitely option A. I mean, who wouldn't want to keep their delivery logs for more than a year? It's like throwing away your tax records after the deadline. Not a good idea!
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Coletta
19 days ago
Or maybe the recipient table has data storage validity of only one year.
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An
21 days ago
I think it could also be that the tracking log table has data storage validity of only one year.
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Domitila
25 days ago
Maybe the delivery log table has data storage validity of only one year.
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